It’s no surprise as we enter into the last phase of 2015 that work has increased and new clients have come on board to prepare for the new year. Now is the perfect time for clients to approach a freelance writer to get on top of creating an editorial calendar and pre-write content marketing, blog posts or magazine articles for the first part of 2016 (if not more, if you want to be really organised!).
I’ve already made a trip to Kikki K to pick out my planner (yes, I still love pen and paper planning sessions) and I’m starting to think about where I can take my business and how I can further improve my own branding through social media and my website.
It’s a funny thing to think about personal branding, but in this digital age if you meet someone professionally they want to know and/or connect with you via various social media channels. In fact, I’m in the middle of creating a tailored workshop for the academic staff at La Trobe University’s Business School who are being encouraged to become active on social media – it’s happening in all industries and organisations. Branding, marketing, PR and social media are no longer the sole responsibility of one department.
While I’m looking forward to meeting the team there, the past few weeks have also brought some great moments. I love it when my articles are finally published and more so, that my clients are happy with the work!
Here are a couple of recent live articles:
Deakin University: 9 Real-life lessons to take-away from moot court (mock trial competitions)
So, you think moot court is just another study unit on top of your already busy class schedule? Think again! There’s a lot to be gained from participating in these high-level mock trials and Deakin Law School has a national and international reputation on the moot circuit. In fact, the school is one of only six in the world to have been participating in Vis Moot in Vienna for 23 years.
Deakin Law School’s Dr Benjamin Hayward not only prepares students for the Vis Moot and Vis East (Hong Kong), in 2005/2006 he was a participating student himself.
Here he shares what students can gain to put them ahead professionally and personally. (READ MORE)
SheKnows: Julia Gillard tells career women to rise above online haters
If you thought Julia Gillard’s days of fighting for women’s rights were behind her, you’re wrong. Instead, she’s now commanding a global stage with some strong allies.
Our former prime minister has joined America’s first lady Michelle Obama and UN Messenger of Peace Charlize Theron to create a panel discussion about “The Power of an Educated Girl”.
At the event, Gillard was introduced as a “fierce” feminist, with the audience reminded of her now infamous misogyny speech that was directed to the then Opposition Leader Tony Abbott. (READ MORE)
SheKnows: Dolls are starting to look more like real kids and it’s awesome
What do you picture when you think of dolls? Pink clothes, fair skin, blue eyes and long hair are the usual features conjured up. But in a pretty standardised market, some innovative companies are creating dolls that are different in the best way possible.
As the mum of a 2-year-old boy, my house certainly has a corner crammed full of cars, trucks and superhero costumes. I haven’t swayed him; he just naturally gravitates towards those things. But my son has also shown an interest in figurines and dolls. He loves having a plastic person to put in his trike or to play with in the dirt in our backyard.
For his upcoming birthday, I wanted to get him a buddy who was a bit closer to who he his. I wanted a boy doll that did the cool things he does, a toy he could relate to as a friend. Turns out, the shelves in my department stores haven’t been that forthcoming. (READ MORE)