Clients

  • Try this: elevate your social media game with small details

    I’m really keen to share this tip with you — the small details can be the biggest help when it comes to posting on social media. You see, when someone buys birthday cupcakes they go to the bakery and they stand there in front of the glass cabinet looking at the shelves of pink, blue […]

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  • Case study: Businesses that nail storytelling

    I want to share a little background with you… before I went into freelance writing I used to be a communications professional. I’ve worked in government offices and in private businesses, mostly in the health sector. So, as you can imagine a lot of the writing I did was in the shape of media statements […]

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  • Brand & Bio: Why your story is so important

    ‘I don’t want other people to decide who I am. I want to decide that for myself.’  – Emma Watson When you’re building a brand whether you’re an artist, writer, selling products or offering advice, there’s one thing you must be in charge of: YOUR STORY! Like our smart, fellow bookworm, Emma Watson, said up […]

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  • Three considerations you must make when writing copy

    I have no doubt that you have already researched and read about the different ways to communicate with your clients or customers online. Whether you’re drafting a blog post, creating marketing materials or have something to say on social media, getting that perfect message across can be tricky… I’ve tried to make it easier for […]

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  • New Plan. New Goals.

    It’s been a while – two kids, travel and a new house has kept me busy and my work schedule to a minimum. Today, though, marks the start of a fresh chapter in my career. I’m still going to be freelance writing, but I have new goals. I want to write more lifestyle articles – get […]

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